Since 1971, K-101 remains the voice of the Pine Belt — connecting communities across seven counties with the music, news, and stories that matter most.
K-101 Classic Country is more than a radio station — we're a lifeline for the communities we serve. From Bay Springs to Laurel, from Raleigh to Petal, our signal carries the news, sports, weather, and music that keeps the Pine Belt connected. We believe real radio means real people, real voices, and a real commitment to every listener in our coverage area.
More Than 50 Years of Real Radio
Our Mission
Local First, Always
Every story, every score, every announcement — it starts here, with the people and places that make the Pine Belt home.
Deep Music Roots
Classic country runs through our veins. From Merle to Strait, we play the music that Mississippi was raised on.
Mississippi Made
Born in Bay Springs, built for the Pine Belt. We're proud to be a Mississippi station serving Mississippi people.
Seven Counties. Three Signals.
One Voice.
Part of the Sage Communications Family
K-101 is proudly owned and operated by Sage Communications, LLC. Since acquiring the station in 2013, Sage Communications has invested in expanding the station's reach with the addition of the FM signal, ensuring K-101 continues to serve the Pine Belt for decades to come.